I pay Facebook to have the best posts on my Page displayed on weekends. For example, if I see that the Tuesday and Friday post received the best interaction rates over the week, those will be the ones that run on the weekends. For publication hours , we notice that my fans are mostly online between 9am and 9pm, with a peak at noon. It is usually around this time that I publish most often. Why ? Because the faster a post gets in touch, the more likely it is that Facebook will push it into the news feed of a larger portion of my audience my Page’s fans. In summary, I advise you to create a publication schedule based on the 4 or 5 days when the activity is the most important.
I can clearly see that 40% of my fans are between 25 and 34 years old. 23% are between 35 and 44 years old. These are strong indications for me. If you are 21, chances are you will be interested in my content. If you have 28, there is a Norway WhatsApp Number List higher probability that you have an interest in my Page. In summary, this information is especially useful to orient my content, the way of expressing myself, the references that I can make with my content and my advertising efforts. 5 Track the growth of your Page and where it came from The more people who follow you, the higher your Page organic reach will be in theory. I really like the report of sharp likes that Facebook gives you. It lets you know how many likes you earn per day and how many you lose. It also gives a split between organic likes and paid likes.
Write Facebook Posts
If we analyze my report, we notice that videos are by far the favorite content of my audience. Video posts have medium reach and higher average engagement. Then come the links. Links have more reach than photos, but lower average engagement. Generally, Internet users react less to link type publications. Bottom line, the bottom line is that the more types of content you post that your audience loves, the more likely you are to generate more reach and engagement on your next posts. 3 Find out when your fans are online Knowing the best time to post on social media is a real headache . If you spend time producing content for your Page, make sure your audience sees it.
The more people who see this content, the better for you, right? Rest assured, you won’t need to guess when your audience is online or rely on the results of generalist studies like this Facebook provides you with all the data you need to post on time, and also choose the best days to post. Here’s how to get there There you will find the most recent data , that of last week. In this screenshot, you notice that my fans are less connected on Monday and Tuesday yet that doesn’t stop me from posting on those days!. You also notice that they are more connected at the end of the week. I don’t post on Saturdays and Sundays when I did it rarely worked.
The Person’s Attention Obvious
Then post when there is a peak in activity and feel free to vary your posting times. 4 find out who your fans are The more you know the fans of your Page, the more effective you will be in your ability to create relevant content for them. Let us be clear on this. Knowing your exact audience is the basis of a good content strategy. You can also find out more about your fans through the statistical reports of your Facebook Page. The information you will obtain is essentially socio-demographic The most represented age groups Male female distribution The place and the city The spoken language If you have 1000 or more fans on your Page, this report is bound to be useful for your marketing and advertising efforts. In my case, there is no big difference in terms of gender.