Many experts have already shown that this is not a bad thing in the eyes of Google . Knowing this, I started reposting my blog posts on LinkedIn. My blog posts are long, so I thought about breaking them up into several mini posts. For example, my article Copywrirting How to Write Your Social Media Posts has been subdivided into 3 new articles that will be reposted on LinkedIn 5 essential principles for writing social media posts How to write an engaging Facebook post How to write an engaging LinkedIn post For each article, I just write a small introduction, a conclusion and brainstorm several catchy titles ! Once I have selected my title, I repost the article on LinkedIn. In fact, I already published the article How to write an engaging LinkedIn publication in the middle of July.
The article has been read over 1000 times! Last week, I also reposted an article titled 3 Awesome Lessons to Learn from Apple’s Marketing Strategy and How to Apply Them directly from this blog post where I shared a total of 7 lessons on Apple Marketing. Apple Marketing ! The article has been read almost 2,300 times already and was shared 68 times in all. 2,300 views isn’t a France Mobile Number Database lot, but I wouldn’t have gotten them if I hadn’t reposted the article on LinkedIn or Medium. Gary Vaynerchuk did the same work on Medium where he just reposted the articles originally published on his own blog. If you decide to repost your articles on LinkedIn or Medium, I advise you to select either Articles that have been successful in terms of visibility on Google SEO or social networks.
How to write an engaging LinkedIn post
Articles that convert and generate leads customers You can get all of this information from Google Analytics . This way, you maximize your chances of experiencing the same success on LinkedIn or Medium. Are your Facebook advertising campaigns perfectly optimized ? Let’s talk 30 minutes on the phone Our team analyzes the status of your campaigns based on 7 criteria You receive strategic recommendations with the 5 most urgent areas for improvement to optimize your spending BOOK A CALL 2 turn a blog post into an animated video The video is exploding. Each year, video consumption is on the rise and Internet users are no longer hiding it, a third of their time spent online is dedicated to watching videos according to these statistics compiled by Forbes .
Unfortunately, few content creators including me have the skills to create videos that are both engaging and professional on their own. Alternatively, live video is a good solution because they can be done quite easily and they don’t need to be done perfectly. Here again, brands and content creators are not yet completely comfortable going live. According to Buffer, brands have yet to fully embrace live video in their content strategy. In 2016, only 25% of the companies surveyed had tried the Live experience . In 2017, that number only increased by 30% as reported in Buffer’s annual State of Social Media report . In my opinion, an original solution for companies that do not yet have the resources to make professional videos is to use animated video creation software. The principle is the same as the one I presented to you.
You can get all of this information from Google Analytics
Reuse existing content or article and turn it into an animated video that is made from images, mini-clips and text. In addition, it is an understandable video without the sound. Ideal for social networks. My current content strategy includes creating an animated video every week from content I’ve written or read on the web! These videos are often popular, especially on LinkedIn. When it comes to creating videos like this, there are plenty of possibilities. First there is Animoto which offers very good value for money the software costs around 15 € month and you can make animated videos with ten different styles! The advantage of software like Animoto is that it is very easy to use. Even if you don’t have any video editing skills, you will be able to make animated videos that are professional.