For example, influencer Roxanbust has a recurring partnership with fitness brand Women’s Best . If you are a direct competitor of Women’s Best, do you really think the influencer will respond to you and accept your partnership? On the other hand, if you notice that the influencer is making product placements for young brands in healthy food and that you are precisely a healthy food brand, you know that you have all your chances of obtaining a favorable response. to a partnership proposal … I was telling you that Neil Patel does few partnerships with companies because he himself is the founder of several companies. But, that doesn’t mean that Neil Patel doesn’t take interviews or content creation opportunities. Look … Neil Patel appears regularly in podcasts, entrepreneur blogs or live shows on social media.

An influencer as well-known as Neil Patel probably gets interview requests every day. He accepts some, but not all. After doing your research, you should be able to have a list of potential influencers you can contact. Some of them are less used and a Cuba Email List direct approach by email could offer you a favorable response, but this is rarer! In most cases, you’re going to have to do some other work before you submit your request : getting the influencer’s attention. 2) Then get noticed As I told you, most influencers are over-solicited. So it’s best to get their attention first and get noticed before contacting them. Fortunately, there are a thousand and one ways to gain the attention of an influencer.

Cuba Email List
Cuba Email List

That you are precisely a healthy food brand

Start by leaving valuable comments on their posts that inspire discussion. This is the “ $ 1.80 strategy ” recommended by Gary Vaynerchuk. The principle: leave your comment at $ 0.02 on 90 different posts per day. Some of these posts are of course from influencers who are on your radar. Another way to get yourself noticed by an influencer is to simply reflect on an issue that the influencer is complaining about publicly. In a LinkedIn post, I spoke one day about my desire to make video and here is the message that I then received from Dimitri … It’s a great way to start a conversation and make initial contact with an influencer. In addition, we all need to solve our problems, so as much to say.

That this kind of message filled with empathy is very appreciated. When I started out, I made a lot of contacts with influencers and experts simply by letting them know that I mentioned them in my content. Influencers and experts always feel flattered to be mentioned in an article, video or podcast. So, don’t hesitate to let them know. I sent this message almost 3 years ago to Olivier Lambert and I still reap the benefits today (I will explain why in the rest of this article). With every article I write, I send this type of message to the founders of the brands I mention. Sometimes they have time to answer me. Sometimes no. But, that’s okay and I don’t take it personally. I know I at least (very) slightly gained their attention. I just want them to think of me when they think of Facebook and Instagram ads .

That the influencer is complaining about publicly

Finally, you can simply share an influencer post in your Instagram story and explain why you liked it, without forgetting to mention it. That goes without saying ! This initiative generally generates a thank you or a repartition in their own story. 5 proven and effective ways to contact an influencer At this stage, you have identified potential influencers and potential collaborations to offer them. You know who they are, what they do for a living and if they are already partnering with other brands. Now, let’s take a look at the different methods you could use to make contact with them. By what means of communication to get in touch with them? It all depends on the information you have in your possession.

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