Social media marketing is crucial: nearly one in two people on the planet have a social media account, and that number is growing. But remember that your social website budget should be part of a bigger marketing pie. According to Latvia Phone Number Business Development, a common rule of thumb is that B2B companies should allocate 2-5% of ad revenue, while B2C companies should spend 5-10%. The same study found that small businesses spend an average of $30,000 per year. Medium-sized businesses (20-49 employees) pay an average of $60,000, and businesses with more than 50 employees spend more than $100,000 per year.
Traffic to your site needs to understand what your blog is about the minute it arrives. The blog title, header, “About Me” page should give your customers an unambiguous indication of what they should expect to see. The theme also helps you focus on your content, which is essential for your success. For example, the Wise Bread blog has the topic “Living Big on a Small Budget”. It’s not just the content of your blog, but also the feel and look of it that determines how long your visitors will stay there, and therefore whether they want to come back.
Some great free blog design tools only require minimal skill to compile a fantastic blog. Make sure your website is linked to social media services . If you don’t have one, start Facebook, Twitter, and LinkedIn accounts and make the icons visible on your site. Very Simple Syndication (RSS) allows you to easily connect with your customers and share your articles with them, either through their web viewer. For example, a health spa blog uses free RSS technologies that invite readers to subscribe via email or a website reader. Your readers can then automatically receive your content every time you post to a blog, increasing your visibility and readability!